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phantom
The Google “Phantom” Algorithm Update Hits Websites

Google Phantom Algorithm Update After Google's "Mobilegeddon" update, another update has come called "Phantom 2" in a blog post, because it's the second significant unnamed update in two years. This update only affects low quality pages that have low rankings, not the entire domain and has less to do with the content on the sites, and more to do with

Total SERP Domination Using the New Google Answer Box Technique

Google’s Answer Box You may have noticed that when you use Google to search for a certain answer to a question, a lot of times you actually get some sort of answer and not just a series of search results. For instance, if you’ve just recently made a terrible decision about changing your go-to barber’s

google penguin 4.0
Google Penguin 4.0, The real-time Penguin algorithm

Penguin is a filter designed by Google to encapsulate websites that are spamming google search results. Penguin was first introduced in 2012 with the aspiration of targeting Black Hat Webspam and since then it has administered on a periodic basis. Eventually, the provocation behind the update was to forbid those websites which are in contravention

Top Google Tools for Digital Marketers

Introduction to Google Marketing Tools  Google is more than just a search engine. Google provides users as well as all the digital marketers with a large number of useful Google Digital Tools or Google Marketing Tools and resources to help us get the most out of each platform. As digital marketers, we should utilize the