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Develop a well-curated VEO Strategy with us
Okay Google, "tell me the best voice search optimization agency”
eNest is one of the leading voice search optimization (VSO) agencies that develop and execute marketing strategies for smart voice devices and platforms.
I WANT A FREE VOICE SEARCH QUOTE
Like ‘SEO’, Voice Engine Optimization or VEO is optimizing your content to make it rank as the primary answer in a voice search. Voice Search refers to the verbal searches made with the help of a smart voice-enabled device like Amazon’s Alexa, Google Assistant, Siri, Cortana or Bixby.
Voice search usage is increasing rapidly with more users shifting to voice search from the traditional text search. Nearly 25 million voice enables smart devices like Google Home and Amazon’s Alexa were sold in 2017. According to a survey report by ComScore, 50% of all searches will be conducted through voice by 2020.
Unlike SEO, the search window for VEO or VSO is comparatively small with showing only the top 3 results for mobile voice search and only one for smart speakers.
For local search, voice is three times more likely to be used than text. The ease of accessibility and handsfree design allow users to make searches while carrying out other tasks simultaneously.
An inaccurate listing can adversely impact your ranking in search results. An estimated 10.3$ Billion are lost annually because of inaccurate listing.
Most of the voice searches are on the go, meaning they are searching for results in the user’s vicinity. Users are likely to shop from those shops that are in the top 3 of the search results.
Get this right to have a high chance of converting more shoppers for your business.
Proper targeting of keywords is one of the most important factors in SEO. Similarly, the same is also important in VEO but here long-tail keywords are targeted since it is designed to function as a conversation.
For Example: A user looking to buy a sandwich will text search for a sandwich shop which will probably look something like “Best sandwich near me”, whereas, on the other hand, a voice search for the same query will be more like “where is the best place to get a sandwich near me?”.
Faster loading time is an important factor in VEO just like SEO. If your site is not properly optimized you’ll be losing out on rankings in the top search of SERP.
One out of five users makes a mobile voice search. If your landing page takes more than five seconds to load the customer is most probably going to leave.
Test your site loading speed using Google’s Pagespeed Insights to make it well optimized for both desktop and mobile platforms.
Google responds to search queries with questions with featured snippets, that is if Google’s algorithm finds your answer to be most suitable for that particular search query it will display a snippet of your webpage as the topmost result.
To optimize webpages to rank in as featured snippets proper formatting with correct tags is needed to easily find and display your information.
The best way to understand the interaction between users and search queries is by testing it yourself. Check your ranking for searches on different keyword and optimize your page in accordance to VEO guidelines for a better page ranking in voice searches.
| Key Features | Agressive |
|---|---|
| Search Engine Result Page Analysis | |
| Featured Snippet Query Research (Keywords) | |
| Content Creation | Up to 400 words |
| Implementation of Schema (JSON, Microdata, RDFa) | |
| Metadata & Date Stamp Optimization | |
| Image Optimization | |
| Heading Optimization | |
| Featured Snippet Testing | |
| Dedicated Project Manager | |
| Investment | $250 per Page |
| Project Management Tool Tracking | |
| Need more information? Call Us: 828-733-5066 | Get Started |