Category Archives: Digital Marketing

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5 Paramount Tips to Increase User Engagement on Website

Creating a good content is always the first priority of almost every website. But what matters the most is the factor if your content alone is capable of fetching the audience and increase user engagement on website. User Engagement is considered as a vital factor in Google Indexing. If you’re engaging more users in your […]...
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Top 7 Benefits of WordPress for your Business

Since its outset in 2003, WordPress has emerged out as the ace open source content management system. According to Yoast, 1/4th of the websites are operated on WordPress making it the most adopted platform. User-friendly design has made WordPress an up to sniff CMS for your personal as well as professional use. Here we’re going […]...
blogDigital MarketingPopular
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What is the Difference between AMP and PWA

Accelerated Mobile Pages vs Progressive Web Apps AMP (Accelerated Mobile Pages) are scripts developed to help the website to load as fast as possible on mobile devices. This can be done by restricting all irrelevant scripts and JavaScripts from hogging data speed. News websites and data publication websites generally use it. Let us look at […]...
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How to Create SEO and SEM Strategies

Two very Essential Techniques for Online Marketing SEO and SEM are often seen as two separate entities, but the fact is they are interdependent and work together as one single unit for your content. Using these two techniques together will improve your SERP results and also it’s visibility on the internet. First, let us discuss […]...
blogDigital MarketingPopularseo
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SEO vs Google Ads: Which is Right for your business?

SEO and Google Ads are the main part of Search Engine Marketing. In today’s competitive world every company aspires to be on the first page of Google. Being on the first page of Google can boost company’s sales, as first page position leads to more business inquiries. Two of the traditional methods to achieve this […]...
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7 Digital Marketing Updates in June 2018 that will Blow your Mind

Digital Marketing Updates in June 2018 Here are the list of 7 crucial Digital Marketing updates that every digital marketers should know, that happened in June 2018. From Google to Facebook to Instagram, all social media have some updates that can be crucial for any digital marketer. You should not ignore the following updates if […]...
blogDigital Marketingseo
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SEO Play A Great Role In Making Digital Marketing Blueprint

Conceptualize a state of affairs where a sales outlet having an absolute zero notation onto it, nothing isolated. You step inside out of idiosyncrasy looking for product X in contrast the outlet is selling product Y. On the contrary when an outlet having an out-and-out name, product image and other details representing the business on […]...
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What is Online Reputation Management?

What is Online Reputation? When you hire or meet someone new or have a query regarding “new” tangible or intangible stuff, you tend to search information on ‘internet’ and on ‘social media’ related to ‘it’. These days probability that a new customer will search for your company or services online has increased leaps and bounds. […]...
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Google Permanently Removes “Change Location” Search Feature

If you use the “Change Location” feature to see Google search results in different locations, you may have noticed the feature has been coming and going over the last few months. There have been several articles published in the last week about the disappearance of the feature. Earlier this week, Google confirmed it has permanently […]...
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What is Domain Authority? How we can Increase Domain Authority?

You finalized domain and working hard to carve the name of your domain and then you must be worried about Domain authority. Let us first know the definition of Domain Authority. What is Domain Authority? It is a logarithmic calculation which defines the score of your domain, a concept began by SEOMoz, and with the […]...
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Using Pinterest For Keyword Research

One of the foundations of good SEO is making sure your site content is relevant to what you offer and that this content is optimized to use the same language commonly used by consumers. For example, most outfitters would be advised to develop content and optimize around their stock of cowboy boots rather than referring […]...
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Twitter, Pinterest, or Snapchat…Which Social Media Company Should Google Buy?

Google is the father of all inventions in today’s world. No one can complete his studies today without taking the help of Google and referring to notes in the Google drive or transferring e-books through your Gmail accounts. So what? So Google is everywhere and Google wants to expand. It wants to get the growth […]...
Digital Marketing
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HOW DIGITAL ECONOMY IS CHANGING THE FUTURE OF BUSINESS

As the world is moving towards the digital age, there are many changes towards which the same world is plunging into. These changes are for good and bad both but it is we to decide whether the digital advances and alterations really do impact us as an individual even if it brings changes to the […]...
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Mobilegeddon: Impact of Google’s Mobile Friendly Update

finally rolled out on 21st of April 2015. Marketers and users using SEO to drive traffic surely know the hype of the build-up to the algorithm update predicted to impact more sites than Panda and Penguin algorithms’. Web sites which aren’t optimized for mobile’s smaller screens Google’s algorithm downgrade the rank of those sites in […]...